Introducing the NEW Augie Chang Photography

It has been 7+ months since I started work with my wonderful and talented designer Abbie on the new branding. The goal of this new brand is to reflect who I am as an individual and my style of work from the last 11 years. The idea behind the logo, color palette and the creative touch all speak about the details around who I am and what I do for my clients.

Today, I am VERY proud to announce my new branding, new website and new blog! It's time to go LIVE!! YAY!!!!

Click here to go to my new blog: http://www.augiechang.com/blog

Cathy & Mehraun's E-Session with a theme

LOL ... Yes, that's how I feel when I looked at Cathy and Mehraun's engagement photos. These two are completely hilarious and fun so they wanted to start their light-hearted e-session at a toy store. They wanted an overall kids, games and "what makes them happy" theme for their e-session. This is what we got ...

New!! New! New! - Coming soon!!

Published!! - Style Unveiled

Giddy, smiley, happy, honored ... that's how I felt today when I received an email from Style Unveiled regarding Lillian and Andy's Wedding at the beautiful Ralston Hall in Belmont.

It was an awesome day because I was able to work with some of my FAVORITE vendors!! Check out the list!

Wanna see the post? click here

Ryoko and Chris' Wedding in NYC's Grand Central Station

I feel so blessed to be able to photograph weddings in both coasts of the nation. It was one of my dreams to photograph weddings in one of the most exciting cities in the US - New York. Last year, that dream came true when I photographed Kate and Russ' wedding in Central Park.

This year, my dream kept coming true. I had the opportunity to document Ryoko and Chris' wedding in the historic building of Grand Central Station. They got married at one of the restaurants inside. It was surreal. The backdrop was absolutely tremendous, glorious and most of all, GRAND.

Thank you Ryoko and Chris for giving this opportunity to be there for you two on one of your most important days of your lives.





























It was sooooo hot and humid that day, but I managed to convince the couple to walk around the block for a few "portrait" shots. Thanks to Jenny (my assistant) for snapping these behind-the-scene photos of me working.

Golden Years Through my Lens

At the beginning of this year, Emily (one of my brides from 2009), whom is an executive director at one of the most established retirement community company (Aegis Living) asked if I was interested in working with her on a marketing initiative at her retirement home in Fremont. At that moment, I really didn't know what to say because I am a wedding and children photographer and I didn't know what to expect from a retirement community. I thought it was a great opportunity for me to learn more about the senior citizens and perhaps have some fun in between!

The goal of this project was to change how people feel (and view) about retirement communities. In today's world, there is a stigma around retirement homes. People think about retirement homes as a "dumping ground" for old people. That's indeed NOT the case for Aegis Living communities. Their philosophy is to create a pleasant, caring and fun environment for their residents, so they can happily enjoy their golden years.

The people at Aegis Living care about their residents. They are not there to "collect a pay check" per se, but they are there because this is where their passion lies. From helping their residents with reading, to helping them walk down the hall way to get to their room, people who work there at Aegis Living are among the kindest and most genuine people I've met. They are in my eyes - angels.

This experience has opened my eyes to the world. This experience has made me appreciate life in a deeper level. This experience has given me hopes in many ways.

Listening to stories after stories from the residents made me appreciate life and understood how unpredictable life can be.

The initiative that Emily worked on in Fremont was presented to the Aegis Living corporation. The project was LOVED by all of their executive directors from Northern California. Now, Emily, Maria Chang (best make up artist in my opinion) and I are the official team to create marketing materials for all of Aegis Living Northern California! I am beyond THRILLED to be their official photographer who is going to document and help change the way people think about the retirement communities as a whole.

Today, we completed a day-long shoot for Aegis of San Francisco. Here are two pretty funny pictures that I would love to share:

He was being silly and showing me his denture when I pointed my camera at him :)



Here's a loving couple that is spending time together at Aegis. They have a long love story which I have to share at a later time (trust me, very romantic!) for now ... here is a picture of them dancing during "happy hour"!!

Cindy and Dan's Wedding Teasers at Kohl Mansion

Eileen and Jeremy's Wedding Teasers